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Improve your paid search return on investment with PPC call tracking

PPC call tracking from Mediahawk helps you see conversions from calls as well as clicks, giving you a more accurate view of your pay-per-click ad performance to boost return on investment.

Know more about your customers’ buying journeys, right from the first keyword search.

Call tracking reports

Be a pay per click hero with PPC call tracking

Mediahawk is the ultimate call tracking solution for PPC ads managers. It gives you a true picture of your paid ad campaign performance, so you can make better-informed decisions, cut wasted spend, and maximise your marketing budget.


Marketing attribution report.

Why PPC call tracking is important

Understanding the relationship between your ads, calls and conversions is critical if you want to boost your ROI. With call tracking technology running alongside your ads, you’ll no longer be in the dark.

PPC call tracking benefits

Make decision making a breeze

Easy-to-build dashboards and reports show you exactly which marketing campaigns are working and which aren’t.

See a complete picture of campaigns

Join up your PPC, online and offline campaigns, with powerful lead attribution across every marketing channel.

Spend less time gathering data

Quickly and easily compare responses from Google Ads, Microsoft Advertising and Facebook ads and more in one report.

Better understand customer needs

Use Mediahawk’s powerful speech analytics to detect keywords to identify trends, optimise campaigns, plus automatically categorise calls for more accurate reporting.

Mediahawk dashboard screenshot.

Measure marketing success with greater accuracy

Level up your marketing reports and get 100% marketing attribution across every channel. Join us for a no obligation demo to find out how.

Marketers do more with Mediahawk PPC call tracking

Know which keywords drive calls from PPC ads

Get a real-time view of the PPC keywords that convert to sales calls. Then attribute inbound calls to individual PPC keywords and make smarter decisions about your ads budget.

Analyse conversations to boost conversion rates

Tweak ads to drive more revenue-generating conversions based on the real-world conversations your salespeople have with customers.

Take advantage of key days and times for demand

Use data from past campaigns to optimise your paid search budget to allow for peaks and troughs in enquiries – both online and offline.

Track and attribute your click-to-call ads

Simply place Mediahawk’s call tracking numbers in your ads to capture data on the people who choose to call you rather than click your ad.

Transform your paid search ROI

Use PPC call tracking to see which ads are working and which aren’t, so you can cut wasted spend and boost ROI.

Identify hidden call conversions

Track and attribute previously missed inbound call conversions, alongside clicks and form fills.

Make attribution quick and easy

Automatically identify spoken keywords in calls, discover new keywords, and track and attribute calls back to the originating PPC campaign.

Get powerful customer insights

See source to conversion data in new clarity, going right back to the original keyword a caller searched to reach your website.

“Mediahawk helps us see which marketing methods are generating calls, then we prioritise our spending accordingly. For one client, when we started using Mediahawk we were able to generate five times as many calls – without increasing ad spend. You can imagine how happy the client was.”

Justin Deaville, Managing Director, Receptional

Ready to learn more about Mediahawk?

Book a demo

Book a personalised demo today and discover how Mediahawk’s call tracking and marketing attribution software can help your business.

30-day money-back guarantee

There’s no risk trying Mediahawk. If you’re not satisfied with Mediahawk after 30 days, we’ll refund your subscription and the first 1,000 minutes are on us! We take pride in making our client’s lives easier.