Call tracking solutions for all industries

Successful businesses across a range of sectors and industries rely on Mediahawk’s call tracking technology to track their inbound and outbound telephone calls.

We help thousands of marketers across a range of verticals, including travel and leisure, healthcare, retail, financial services, legal and automotive, optimise their marketing campaigns and improve return on investment.

Marketing Agencies & Resellers

Delivering results is your main goal as a marketing agency. With call tracking you’ll capture every response to your campaigns, gain valuable insight into what keywords and content convert, optimise your campaigns further, generate greater returns, and demonstrate your agency’s full value. We offer a fully white-labelled solution, dedicated account management, in-house technical support, and much more.

Legal Services

Solicitors and law firms are among the biggest spenders when it comes to online advertising. You have to be: competition is fierce. Prospects are more likely to pick up the phone to you, so you really need to be able to measure as much data as you can from these calls. Call tracking reveals which online channels and pages are driving the most traffic and calls, utilising visitor level tracking to accurately calculate ROI for every marketing source.

Financial Services

It comes as no surprise that the telephone continues to play a critical role for consumers in search of a mortgage, credit, insurance or any other financial product. Yet, it’s at the point when a prospect picks up the phone that banks and other financial services providers hit an information gap. Call tracking fills this gap so you know what’s really driving inbound conversions.

Healthcare

When it comes to our health, most of us still prefer to speak to a professional to make an appointment. Whether you’re a private surgery, a cosmetic consultant, physiotherapist, optician, care home, or another healthcare provider, call tracking shows you what marketing channels are responsible for driving phone calls and enquiries into your practice.

Automotive

23% of the AM 100 retailers use Mediahawk to understand what drives calls to dealerships. With over 60% of enquiries initially made by phone, call tracking is vital for car dealers to accurately identify which strategies are working, where improvement is needed, and any internal processes that can be streamlined to increase operational effectiveness.

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