Know exactly how many enrolments your marketing campaigns are responsible for generating.
Using dynamic phone numbers on your website lets you track specific calls and identify exactly which marketing activity led that visitor to ring you. This even includes using unique custom numbers to track offline advertising, such as newspapers and billboards, as well as online.
Recognising which marketing channels are driving the highest conversions means you can focus your efforts on your most successful advertising campaigns and, ultimately, increase your return on investment.
Smart institutions are focusing on streamlining and improving their digital marketing strategy to make sure their advertising budgets are well spent.
Download our free e-book and find out how call tracking can be the key to education marketing success.
Using dynamic phone numbers on their websites for clearing, universities can easily see which acquisition channels their target audience use to find their website.
An adult education centre place a creative advert in a local newspaper, and use a unique phone number as a call to action.
When candidates phone for details on fees and a prospectus before booking, the marketing team know immediately which marketing campaign is responsible for those enquiries.
A corporate training company emailed their database about new courses and discounts.
The email linked to a landing page with a form, and visitors were invited to a live chat session. With call tracking, marketers can see the whole journey, all interactions, and are able to link subsequent calls to the original email.
Book a personalised demo today and discover how Mediahawk’s call tracking and marketing attribution software can help your business.
Our plans are some of the most inclusive on the market. With simple, clear pricing, we have a plan to meet every business need.