Cookie policy

1.0 About cookies

1.1 A cookie is a file containing an identifier (a string of letters and numbers) that is sent by a web server to a web browser and is stored by the browser. The identifier is then sent back to the server each time the browser requests a page from the server. To find more information about cookies, manage or delete the cookies on your devices, please visit: www.allaboutcookies.org.

1.2 Cookies may be either “persistent” cookies or “session” cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date, unless deleted by the user before the expiry date; a session cookie, on the other hand, will expire at the end of the user session, when the web browser is closed.

1.3 Cookies do not typically contain any information that personally identifies a user, but personal information that we store about you may be linked to the information stored in and obtained from cookies.

2.0 Cookies that we use

2.1 We use cookies for the following purposes:
(a) authentication – we use cookies to identify you when you visit our website and as you navigate our website, cookies used for this purpose are: Functional;
(b) status – we use cookies to help us to determine if you are logged into our website, cookies used for this purpose are: Preferences;
(c) personalisation – we use cookies to store information about your preferences and to personalise the website for you, cookies used for this purpose are: Preferences;
(d) security – we use cookies as an element of the security measures used to protect user accounts, including preventing fraudulent use of login credentials, and to protect our website and services generally cookies used for this purpose are: Functional;
(e) advertising – we use cookies to help us to display advertisements that will be relevant to you, cookies used for this purpose are: Marketing;
(f) analysis – we use cookies to help us to analyse the use and performance of our website and services, cookies used for this purpose are: Functional
(g) cookie consent – we use cookies to store your preferences in relation to the use of cookies more generally, cookies used for this purpose are: Functional.

3.0 Cookies used by our service providers

3.1 Our service providers use cookies and those cookies may be stored on your computer when you visit our website.

3.2 We use Google Analytics to analyse the use of our website. Google Analytics gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Google’s privacy policy is available at: https://www.google.com/policies/privacy/. The relevant cookies are: Statistics.

3.3 We publish Google AdSense interest-based advertisements on our website. These are tailored by Google to reflect your interests. To determine your interests, Google will track your behaviour on our website and on other websites across the web using cookies. This behaviour tracking allows Google to tailor the advertisements you see on other websites to reflect your interests (but we do not publish interest-based advertisements on our website). You can view, delete or add interest categories associated with your browser by visiting: https://adssettings.google.com. You can also opt out of the AdSense partner network cookie using those settings or using the Network Advertising Initiative’s multi-cookie opt-out mechanism at: https://optout.networkadvertising.org. However, these opt-out mechanisms themselves use cookies, and if you clear the cookies from your browser your opt-out will not be maintained. To ensure that an opt-out is maintained in respect of a particular browser, you may wish to consider using the Google browser plug-ins available at: https://support.google.com/ads/answer/7395996. The relevant cookies are: Marketing.

3.4  We use Microsoft Advertising Ads (formally Bing Ads) to analyse the use of our website. Microsoft Advertising Ads gathers information about website use by means of cookies. The information gathered relating to our website is used to create reports about the use of our website. Microsoft Audience Ads privacy policy is available at: https://about.ads.microsoft.com/en-gb/resources/policies/microsoft-advertising-privacy-policy. The relevant cookies are: Marketing.

3.5 We use Freshchat (owned by Freshworks Inc.) for Live Chat communication. Freshchat gathers information about website use by means of cookies. The information gathered relating to our website is used to administrate Freshchat. See Freshworks Inc.’s privacy policy for more information  The relevant cookies are: Functional.

3.6 We use LiveChat for Live Chat communication. LiveChat gathers information about website use by means of cookies. The information gathered relating to our website is used to administrate LiveChat. See LiveChats Inc.’s privacy policy for more information  The relevant cookies are: Functional.

3.7 We use Mediahawk for call tracking and analytics. We gather information about website use by means of cookies to track phone call conversions and analyse marketing performance. Our privacy policy is available at: https://www.mediahawk.co.uk/privacy-policy/. The relevant cookies are: Functional.

3.8 We use Google Ads for advertising and remarketing. Google Ads gathers information about website use by means of cookies to measure ad performance, enable remarketing campaigns, and build targeted audiences. Google’s privacy policy is available at: https://www.google.com/policies/privacy/. The relevant cookies are: Marketing.

3.9 We use DotDigital for email marketing and web insights. DotDigital gathers information about website use by means of cookies. The information gathered relating to our website is used to track user engagement and website performance. DotDigital’s privacy policy is available at: https://dotdigital.com/terms/privacy-policy/. The relevant cookies are: Marketing.

3.10 We use Hotjar for website analytics and user feedback. Hotjar gathers information about website use by means of cookies. The information gathered is used to understand user behaviour and improve website experience. Hotjar’s privacy policy is available at: https://www.hotjar.com/legal/policies/privacy/. The relevant cookies are: Statistics.

3.11 We use Complianz for cookie consent management. Complianz uses cookies to store your cookie preferences and consent choices. Complianz’s privacy policy is available at: https://complianz.io/privacy-statement/. The relevant cookies are: Functional.

3.12  We use LinkedIn Insights Tag for advertising and analytics. LinkedIn gathers information about website use by means of cookies to measure ad performance and provide insights about website visitors. LinkedIn’s privacy policy is available at: https://www.linkedin.com/legal/privacy-policy. The relevant cookies are: Marketing.

3.13 We use Facebook Pixel for advertising and analytics. Facebook gathers information about website use by means of cookies to measure ad effectiveness and build targeted audiences. Facebook’s privacy policy is available at: https://www.facebook.com/privacy/policy/. The relevant cookies are: Marketing.

3.14 We use Popup Maker to display popup notifications on our website. Popup Maker uses cookies to manage popup display preferences and frequency. The relevant cookies are: Functional.

3.14 We embed YouTube videos on our website. YouTube (owned by Google) may set cookies when you interact with embedded videos. YouTube’s privacy policy is available at: https://policies.google.com/privacy. The relevant cookies are: Marketing.

4.0 Managing cookies

4.1 When you first visit our website, you will be presented with a cookie consent banner. You can choose which categories of cookies you wish to accept or reject. You can change your cookie preferences at any time by clicking the ‘Manage consent’ banner in the bottom right hand side of the website. This consent management is provided by Complianz.

4.2 Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can however obtain up-to-date information about blocking and deleting cookies via these links:
(a) https://support.google.com/chrome/answer/95647?hl=en (Chrome);
(b) https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences (Firefox);
(c) https://www.opera.com/help/tutorials/security/cookies/ (Opera);
(d) https://support.microsoft.com/en-gb/help/17442/windows-internet-explorer-delete-manage-cookies (Internet Explorer);
(e) https://support.apple.com/en-gb/guide/safari/sfri11471/mac (Safari); and
(f) https://privacy.microsoft.com/en-us/windows-10-microsoft-edge-and-privacy (Edge).

4.3 Blocking all cookies will have a negative impact upon the usability of many websites.

4.4 If you block cookies, you will not be able to use all the features on our website.