Pioneers in advanced call tracking software, for over 20 years Mediahawk has proven to help businesses grow revenue, reduce wasted spend, and improve customer experience.
Increase your lead generation by identifying which online and offline campaigns drive calls.
Boost website conversion by tracking callers' visited pages and origins.
Optimise ads by sourcing call-driving keywords and analysing conversations to identify trends.
Spot hidden revenue opportunities and uncover where to cut wasted spend.
Mediahawk provides trackable phone numbers for both your online and offline campaigns, coupled with unparalleled comprehensive data analytics, enabling you to assess your marketing performance at every level.
Our website call tracking reveals the sources and keywords that lead callers to your website, empowering you to enhance your digital marketing strategy.
Capture every interaction, from page visits and downloads to form-fills and live chats, even if they don't make a call.
See conversions from calls and clicks, providing a more accurate assessment of your ad performance.
Easily compare responses from Google Ads, Microsoft Advertising, Facebook ads, and more in one report. Seamlessly integrate call data back to these platforms too.
Coupling website call tracking with Mediahawk’s speech analytics feature helps reveal key customer insights on an individual level and at scale to identify new lead generation opportunities, enhance your content strategy and improve customer experience.
Track call performance in over 80 countries, gaining a comprehensive understanding of your global marketing campaigns. Increase call volume and build customer trust with local numbers that seamlessly route to your existing system.
With Mediahawk’s software there’s no need to change your telephone setup.
It is a tool that gives marketers data on which campaigns and channels drive phone calls. Your company’s phone number likely appears in various channels, from your website to billboard ads. It bridges the gap between online and offline channels so you can fully measure the impact of your marketing.
By assigning and tracking a different telephone number for each campaign, the system records call volume, the PPC ads clicked and the keywords used. This will give you a more accurate view on how your campaigns are performing.
It is essential if you want to discover the true return on investment of your marketing tactics. Once you have an accurate view, you’ll be able to get more out of your marketing budget and increase revenue.
Each type offers a different level of performance. These are:
Mediahawk offers visitor-level tracking so you can see all customer interactions, no matter how many times they leave your site.
Mediahawk can trace back from the outcome of a call to its source and all the touchpoints in-between. Each phone conversation you have with a client or potential client is packed with information that can be used to categorise calls, send data into your CRM, or take action. Also, our speech analytics software helps you mine each call for deeper insight so you can implement changes that will make your marketing smarter and win more business.
Mediahawk integrates quickly and easily with industry leading martech tools, such as Google’s suite, Facebook, HubSpot and more. Plus, our easy-to-use API pulls over 80 data points to any system you want for complete attribution and analysis. Learn more about our integrations.
You’ll continue to keep any existing numbers you have. When you start using call tracking, you’ll receive new phone numbers for your marketing activities. These will replace the phone numbers on your website and marketing collateral. You can have as many new numbers as you need for your online and offline campaigns, and these will all route to your existing telephone numbers.
Mediahawk provides you with even more detailed insight than you get from Google, including:
Our pricing is clear, simple, and transparent, and it’s easy to pull and view call data in your other systems. In addition, you’ll also get:
You also have the option to choose the type of number you want to use – local, national, or freephone numbers are all available.
As well as telemarketing, Mediahawk’s outbound call tracking software enables marketing and sales teams to capture and analyse the outcome of each call.
Get more insightful data than VOIP or desk phones, with no extra software required. Better understand the value of your outbound calls, and prove that they generate leads and revenue.
There are many reasons companies around the world trust Mediahawk.