Thousands of marketers use call tracking to improve the effectiveness of their advertising campaigns. Our handy guides give you expert advice and tips on how to optimise your marketing campaigns to drive inbound calls, lower cost per response, improve your sales attribution and increase your marketing ROI.
Which of your marketing activities are effective? Tagging links in campaigns reveals the truth about what works, cutting through the clutter. Run A/B tests to find out which email or collateral variant generates more sales calls, without any stress.
In Mediahawk you can attribute several ways and figure out where best to put your hard-won budget. Real-time attribution shows you everything you need to know – live. Importing the Mediahawk ID into your CRM gives you a fast and easy way of linking the two.
Which campaigns drive phone calls and conversions? Call tracking links sales directly to PPC, organic, social, mobile and offline marketing campaigns.
Leverage marketing analytics insight to improve your marketing effectiveness and increase ROI.
Marketers today are busier than ever. Mediahawk can help you save time without compromising on activity levels or the quality of your marketing work. This video shows you how.
Quickly access and compare your most important data using our customisable dashboards. Report on the key metrics each department or stakeholder needs.
The data you need is only one click away. Check out our bite sized video and find out how easy it is to navigate to the data you want to see.
Track which offline and digital marketing campaigns generate phone calls, improve customer service and increase the efficiency of your sales force.
Do you know your call conversion rate from paid search? Mediahawk pulls information directly from your AdWords and Bing campaigns, enabling you to compare your PPC conversions much more easily.
If you’re not tracking telephone calls in your Google Analytics platform you’re only seeing half the picture. Tracking calls as conversions allows you to see which channels generate calls directly in your Google Analytics account.
Tom shows you how to implement these proven techniques to generate more leads and sales over the phone.
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