![Trends shaping the care sector | Spring 2026 [on-demand webinar]](https://www.mediahawk.co.uk/wp-content/uploads/2026/04/2026-spring-care-trends-thumbnail-370x220.png)
Watch our on-demand webinar and discover the key marketing trends for care homes: Spring 2026
The care home market is stable – but don’t mistake stability for simplicity. Spring 2026 brings growing enquiry volumes, shifting care seeker journeys, and an increasingly complex channel mix. Marketers who rely on last-click metrics and gut instinct are losing ground to those who use data to make faster, smarter decisions.
The care home sector is evolving rapidly. AI-powered search is changing care seeker behaviour, competition from domiciliary care is intensifying, and the customer journey is getting longer and more complex.
![Trends shaping the care sector | Autumn 2025 [on-demand webinar]](https://www.mediahawk.co.uk/wp-content/uploads/2025/10/2025-autumn-care-trends-thumbnail-370x220.png)
Watch our on-demand webinar and discover the key marketing trends for care homes: Autumn 2025
Backed by real sector data, this report uncovers the marketing strategies that are working right now – and shows where care homes can make improvements to increase enquiries and occupancy.
![Trends shaping the care sector | Spring 2025 [on-demand webinar]](https://www.mediahawk.co.uk/wp-content/uploads/2025/04/2025-spring-care-trends-thumbnail-370x220.png)
Watch our on-demand webinar and discover the key marketing trends for care homes: Spring 2025
![Trends shaping the care sector | Autumn 2024 [on-demand webinar]](https://www.mediahawk.co.uk/wp-content/uploads/2024/10/2024-autumn-care-trends-thumbnail-370x220.png)
Watch our on-demand webinar and learn how to leverage emerging trends to strengthen your marketing strategy.
What are the emerging marketing trends for care homes? Our autumn 2024 report provides expert insights and practical tips to help you stand out in a highly competitive care home market.
Learn the emerging marketing trends for the care sector and how to leverage this insight to improve your marketing performance and increase occupancy and move-ins.
Our spring 2024 care home trends report delves into marketing performance across the sector, highlighting key areas care home marketers need to be aware of.
Our latest care home trends report delves into marketing performance across the sector, highlighting key areas care home marketers need to be aware of.
Deep dive into the autumn 2023 marketing trends for the care sector. We explain how to leverage this insight to improve your marketing performance and increase occupancy and move-ins.
