Call Tracking Blog

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Analytics

SMARTER ANALYTICS: Ad Tags for Call Tracking

Marketers have increasingly more opportunities to create advertising campaigns that leverage different channels at any one time: Product launches, promotions, sales, multivariate tests… the list is endless. You need flexibility to track phone call response from these campaigns – both independently and collectively – and it needs to be simple, quick and accurate.

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Call Tracking

Dynamic Call Tracking Numbers for Car Dealers

The majority of car retailers use static tracking numbers (Classic) to monitor their marketing and operational success. These numbers are particularly important on their websites, providing them with detailed information on their inbound calls. To gain an additional layer of insight, visitor call tracking (Vision) – using dynamic numbers – offers more granular reporting.

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Automotive

Case Study: Mediahawk Improves FJ Chalke’s Sales Processes

FJ Chalke have been using Mediahawk for over 5 years, using the insight to improve their customer service. The data also enables them to continually improve and strengthen their sales processes at all levels – creating a positive loop: Strong sales processes lead to happier customers, providing more opportunities to do business resulting in happy sales people.

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