In today’s competitive automotive retail market, every missed lead or misallocated marketing pound represents lost revenue.
Join Harry Bott, Director at Mediahawk, alongside industry leaders Michael Bell, CEO of AvailableCar, and Jon Robbins, Head of Marketing & CRM at Mon Motors, as they discuss how automotive retailers can address their biggest marketing challenges — lead generation, return on investment (ROI) measurement and customer retention.
Discover how tools like call tracking and speech analytics empower automotive marketers to optimise their strategies, match marketing spend to sales outcomes and enhance the customer journey.