Mediahawk announces integration with Dealerweb to enhance lead management and data accuracy

Mediahawk is thrilled to announce a first-of-its-kind integration with Dealerweb, a leading automotive enquiry management provider.

This collaboration empowers automotive marketers with enhanced lead management capabilities and improved data accuracy, ultimately boosting marketing performance.

By integrating Dealerweb’s data into Mediahawk’s platform, marketers can:

• Identify leads that may have been missed.
• Compare lead sources to improve data accuracy for better marketing analysis.

Unlock powerful insights with Mediahawk’s Dealerweb integration

For marketers with both Mediahawk and Dealerweb accounts, they can access two insightful reports in Mediahawk:

1. Exceptions report: Identifies calls that have not been added to Dealerweb, ensuring no potential lead is overlooked.
2. Leads report: Displays Mediahawk’s source data alongside Dealerweb codes, allowing marketers to spot and rectify any discrepancies quickly.

Additionally, marketers can monitor match rates monthly, tracking improvements over time as lead management operations become more refined.

“Our integration with Dealerweb represents a significant step forward in helping automotive marketers maximise their marketing efforts,” said Michael Morrell, CEO at Mediahawk. “By improving lead accuracy and management, businesses can ensure they are capturing every opportunity to engage with potential customers.”

For more information about Mediahawk’s Dealerweb integration contact us today or book a demo now.

About Mediahawk

Founded in 2002, Mediahawk pioneered call tracking technology and marketing attribution of calls, and have remained at the forefront of the industry. They work across an ever growing range of sectors, including care homes, automotive, marketing agencies, finance, legal, healthcare and technology. Working closely with their clients and partners, Mediahawk combines leading technology with expert industry knowledge to enable their clients to be leaders in their market.

About Dealerweb

Established in 2003, Dealerweb is a leading provider of automotive sales lead management systems, dedicated to enhancing dealership sales processes and enquiry management. Dealerweb is part of the CitNOW Group. For more information visit dealerweb.org.