Event

Care seminar – February 2026

We know how challenging it can be to generate care home enquiries that are both genuine and likely to convert. So, we’re hosting a practical, hands-on seminar to help.

Attend ‘Marketing that works: Creating and converting genuine care enquiries’ and you’ll leave with new ideas, clearer thinking, and actions you can put in place as soon as you’re back at your desk.

Limited spaces left – sign up today!

Thursday, 26 February 2026

Seminar RSVP

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Mediahawk care seminar September 2024.

What you can expect

The theme for the seminar is Marketing that works: Creating and converting genuine care enquiries.

On the day, we’ll dig into:

  • The latest marketing trends shaping the care sector, and where providers are seeing real results
  • How zero-click search is changing how families look for care, and how to make sure you’re visible
  • Practical strategies to create more meaningful enquiries and make sure none slip through the cracks

Spaces are limited so we can keep the session focused and useful. If this sounds valuable, we’d love you to join us.

Our speakers

Michael Morrell - CEO

Michael Morrell - CEO

Michael is focused on helping organisations understand what’s working in their marketing and what isn’t. He’ll be sharing the latest sector insights, the trends we’re seeing in care, and how these can translate into better enquiry generation and move ins.

Faye Thomassen - Head of Marketing

Faye Thomassen - Head of Marketing

Faye leads the marketing strategy and activity at Mediahawk. She’ll be exploring the rise of AI and zero-click search, how this is shaping the way care seekers find providers online, and practical ways to adapt your marketing approach.

Natalie Sawford Smith - Client Success Manager

Natalie Sawford Smith - Client Success Manager

Natalie works closely with care providers to help them get real value from their marketing. She’ll share practical examples and strategies you can apply to your own activity to boost enquiries and improve outcomes.

Here's what previous attendees have said about Mediahawk's events

“The event today has been really good. I’ve learned some interesting information around the AI process. We now need to find a way to bring that into our business, what that looks like, what our next steps are and I’m looking forward to the rest of the day.”

Craig Herbert - attended June 2024

“Excellent day, very insightful, and a great atmosphere.”

Xchange Analytics attendee, June 2024

“Events like this are really essential, all marketing professionals are having to keep up with the latest insights, legislation, tools, and I think events like this give you that in one place, but also give you the peer to peer learning that you get from sessions like the roundtable. So events like this are invaluable.”

Katie King - Keynote speaker June 2024

“Great venue, brilliant speaker, great planning of day.”

Xchange Analytics attendee, June 2024

“I liked hearing from other marketing professionals from different industries and meeting more of the Mediahawk team.”

Xchange Analytics attendee, June 2024

“Very friendly atmosphere and great insight.”

Xchange Analytics attendee, June 2024

“The event today – absolutely fantastic. The calibre of people in the room. Everyone here is here to learn, and I think everyone is really engaging and open-minded to share their experiences. It’s been great fun.”

George Davies, attendee June 2023

“I found the event really, really insightful today. Really good keynote speakers. Lots of like-minded people. Really enjoyable as a whole. I highly recommend it.”

Raife Wieland, attendee June 2023

“Meeting with like-minded people who are using the platform. I’m learning new tricks. There’s really good keynote speakers. It’s been really fab.”

Sophie Middleton, attendee June 2023

“Some really insightful conversations so far. I particularly enjoyed the workshop, hearing views of other people from other industries has been really insightful and really helpful.”

Allen Scott, attendee June 2023

“It’s nice to have a mix of sectors. I think that all the challenges we are facing are the same or similar in other sectors, other marketplaces. It’s a great fun day.”

Barbara Fogden, attendee June 2023

“Wonderful location, wonderful people, wonderful presentations. What’s not to like? It’s been absolutely fantastic!”

Allen Scott, attendee June 2023

“Great presentations providing strong food for thought.”

Xchange Analytics attendee, June 2023

“An excellent, informative and inspiring day. Some great nuggets to take away.”

Xchange Analytics attendee, June 2023

“It was nicely informal and very friendly. The talks and information provided were hugely interesting.”

Xchange Analytics attendee, June 2023

“Without a doubt, I’ve learnt more today than I have from other marketing events I’ve attended.”

Xchange Analytics attendee, October 2019

“Very interesting guest speakers and inspiring discussions… this forum is a great opportunity to exchange ideas.”

Xchange Analytics attendee, October 2019

“I really enjoyed listening to the presentations and the open discussion was really eye opening.”

Xchange Analytics attendee, October 2019

“[Mediahawk’s care seminar was a] wonderful day, great discussions, knowledgeable presenters, brilliant insights and a helpful team.”

Jason Pritchett, Senior Care Marketing and Occupancy Manager, Anchor Hanover Group