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Segment campaigns in granular detail with multichannel campaign tagging

Use multichannel campaign tagging in Mediahawk to dig deeper into your campaign data than ever before. Now you can understand ROI and customer behaviour across every marketing channel.

Graphic illustration of Mediahawk's conversion path tool

Benefits of multichannel campaign tagging

Pinpoint your most profitable campaigns

Tag your campaign links with custom information, to easily segment multichannel marketing campaigns and uncover your most profitable efforts.

Better understand user behaviour

Analyse your conversions by source for each multichannel campaign to better understand where leads are coming from.

See reporting data your way

Use segmented data to go granular with your reporting and slice and dice multichannel marketing data in more ways than ever before.

Supercharge your A/B tests

Learn more from your A/B experiments, with simple yet powerful custom tags to test the copy, creative, and call-to-actions of your multichannel campaigns.

Find your best-performing campaigns in an instant

Mediahawk’s dashboards are a marketer’s best friend, with simple and intuitive tools to help you do more with your marketing budget. Book a 15-minute demo and see for yourself.

More reasons to love call tracking reports in Mediahawk

Tagging your referal channels.

Simple, effortless tagging

Measuring the performance of multichannel marketing campaigns is easy with Mediahawk. Just add a custom tag – much like in Google’s URL Builder tool – to your campaign URLs. Mediahawk will pull in valuable information for each lead, such as device type, campaign, content and creative.

Parameter Connect from Mediahawk.

Take segmentation to the next level

With multichannel campaign tagging, you can segment your data in ever more powerful ways. Apply segmentations to track your most effective channels and better understand customer behaviour.

Mediahawk integrations

Mediahawk integrates quickly and easily with industry leading martech tools
  • Ads logo.
  • Analytics logo.
  • Adobe Analytics logo.
  • Looker logo.
  • HubSpot logo.
  • Power BI logo.
  • Zapier logo.
  • Facebook logo.
  • Instagram
  • Wordpress logo.
  • Salesforce.
  • MS Ads logo.
  • Marin icon logo.
  • Optimizely logo.
  • Image of the Google Business Profile logo.

Read how businesses level up with Mediahawk

“Having a full picture of response has allowed us to be much smarter and confident in our actions, we have upped the ante by considerably improving our campaign effectiveness.”

Mandy Macara, Head of Marketing, Barchester Healthcare
Care home residents.

Ready to learn more about Mediahawk?

Book a demo

Book a personalised demo today and discover how Mediahawk’s call tracking and marketing attribution software can help your business.

Discover Mediahawk's features

Find out more about the call tracking and marketing attribution tools helping marketers pinpoint their best performing campaigns and drive up ROI.