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Legal Marketers Guide to Analytics

Research at a firm of solicitors has shown some valuable insights into digital vs. print marketing conversion rates.

Their print adverts generated only 1% of enquiries, compared to 98% of enquiries that came from their website.

Mediahawk enables law firms to accurately understand which marketing generates conversions, and allows you to attribute your sales directly to the marketing campaigns that they originated from. 

Our guide to call tracking for legal marketers covers many of the elements of measuring and optimising your law firm's marketing:

  • The 4 key metrics that ensure your marketing is working effectively.
  • Simple steps to improve your marketing campaigns and response.
  • Powerful tools that will make all this easy to manage.

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