Sales data doesn’t always tell the full story, and it can be frustrating trying to paint a picture of the customer journey from just calls and clicks. Merging data with call histories and marketing activity, Mediahawk’s Sales Matching feature is able to provide actionable insights on what drives both sales and leads.
You’ll see the full customer journey and its associated product data, allowing you to evaluate the success of your sales and marketing campaigns. Plus, you’ll get an insight into the value of customers making repeat purchases, as well as seeing what factors impact their journeys. Recognising which activities generate sales, you’ll be able to make more informed decisions that can boost your return on investment.
Read more about why to choose Mediahawk, and view our case studies to see how we help marketers succeed.