With marketing budgets still being cut, marketers have to justify their spend to directors or finance departments. With different marketing campaigns and places to advertise, how can marketers really tell if their advertising campaigns are really working? Today, a lot of emphasis is on website visits, an increase in call volume, and increased sales.Read more
Telemarketing is still one of the most popular ways to communicate with your target market. Unlike any other form of marketing, this medium interacts directly with those most likely to purchase your products or services.Read more
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